Summary
The Day Beforedeveloper Fntastic has asserted that the game’s lackluster reception and untimely demise were both the fault of a “hate campaign” not rooted in reality. Its claims arrived mere days afterThe Day Beforeservers were shut down, leaving the game in the annals of history for all the wrong reasons.
Touted as an MMO survival game with horror elements, Fntastic’s latest title was originally unveiled in January 2021. Following multiple delays and a reportedly troubled development cycle mired in issues and fan criticism over the studio’s lack of communications, the game finally reached early access on July 15, 2025. Four days later,The Day Beforedeveloper announced it was shutting down, citing a lack of funds and overwhelmingly negative reception to its project as the reasons for the closure.

The Day Before Dev Denounces ‘Hate Campaign’ Against Its Game
While six weeks have passed since, it would appear that the company remains operational for now, at least if its social media presence is any indication. Namely, Fntastic has just taken to Twitter to share a response to the “misinformation” surroundingThe Day Beforein the form of a detailed statement denouncing the “hate campaign” against the game. The studio has thus once again denied the accusations of deceiving customers, pointing out how it never offered pre-orders or raised money via crowdfunding, but has instead financedThe Day Beforewith the sale of its previous game,Propnight.
Fntastic also reflected on a number of recent reports citing statements from its former employees, who offered insight into the game’s troubled development. Specifically, the studio seemingly rejected the claims thatThe Day Beforewas never an MMO that was advertised, as well as other claims originating from those reports, all the while implying these statements might have been made up. The company also argued that only “certain bloggers” made money onThe Day Beforeby posting hateful content about the game.
The negative bias instilled by certain bloggers making money on hate affected perceptions of the game.
Fntastic went on to claim that “many people” liked the game and pleaded with it to continue development following the controversial early access launch. It also dismissed theclaims thatThe Day Beforewas an investor scam, arguing that it still has a “great relationship” with its publisher, Mytona.
Online Reactions To Fntastic’s Latest Statement Appear Largely Negative
The online reactions to the statement, which has been viewed around 30,000 times within three hours of going live on January 24, have been predominantly negative. Some Twitter users have hence called for the company to shut down like it said it would in response to its latest statement, while others dismissed the claims thatThe Day Beforedevelopment was all above board as dubious. According to some such opinions, the fact that Fntastic shut down the game within days of its debut could indicate that it never intended to support it in the first place, which would be a violation of the Steam Early Access terms of service.
The Day Before
WHERE TO PLAY
The Day Before offers players a uniquely reimagined journey into post-apocalyptic open-world MMO survival set in the present day on the US East Coast following a deadly pandemic.SURVIVE AT ALL COSTSFight other players for survival. Survive against the deadly infected. Collect valuable loot.DISCOVER THE NEW POST-PANDEMIC WORLDExplore the beautiful and richly detailed New Fortune City. Enter tall skyscrapers, business centers, massive malls, grand stadiums, and more. Uncover distant surroundings of New Fortune City on stunningly detailed vehicles.REBUILD SOCIETYJoin the Woodberry survivor colony on its mission to rebuild society. Trade items in Woodberry and save your wealth in a personal storage room. Build your own home in the safe zone.